Brand Manager

Job Description

Job Description:
Zambia Jobs is looking for a creative and strategic Brand Manager to drive the development and growth of our brand. The successful candidate will be responsible for brand strategy, market positioning, and ensuring that all marketing materials align with the brand’s values.

Key Responsibilities:

Develop and implement brand strategies to increase market share and brand visibility.
Monitor market trends and competitor activities to identify growth opportunities.
Manage brand positioning across all channels and ensure consistency.
Collaborate with marketing teams to create compelling campaigns.
Measure brand performance and adjust strategies as needed.
Lead brand communication efforts, including PR, advertising, and social media.

Requirements:

Strong knowledge of brand management and marketing principles.
Creative thinking and ability to innovate.
Strong communication, negotiation, and interpersonal skills.

Education:

Bachelor’s degree in Marketing, Business Administration, or related field.

Skills:

Strong project management and leadership skills.
Experience with brand development and strategy.
Familiarity with digital marketing tools and analytics.

Experience:

At least 3-5 years of experience in brand management or a related role.