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Communication and Corporate Branding Specialist

Ministry of Commerce, Trade and Industry | Lusaka

Ministry of Commerce, Trade and Industry

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Job Description

The Government of the Republic of Zambia through the Ministry of Commerce, Trade and Industry (MCTI) is implementing the Zambia Agribusiness and Trade Project II (ZATP (I) which is a follow-on to the Zambia Agribusiness and Trade Project (ZATP). The ZATP II will be implemented for 5 years from December 2023 to December 2028. The Project is a credit facility from the World Bank which seeks to increase access to markets and finance and promote firm growth in agribusiness. The Project has three components namely: (1) Support Access to Markets and Finance; (2) Promote Trade and Agribusiness Competitiveness; and (3) Project Management.

The Ministry seeks to recruit qualified and experienced persons to fill the following positions:

JOB TITLE: COMMUNICATION AND CORPORATE BRANDING SPECIALIST

Overall job purpose:

The Communication and Corporate Branding Specialist will ensure that the Project activities and objectives are disseminated in line with the Communication Strategy adhering to national regulations, standards and international best practices. The role will be responsible for creating total visibility of the Project and its activities. The Communication and Corporate Branding Specialist will report to the Project Manager and collaborate with all the Project Staff.

Main Duties/Accountabilities:

i) Responsible for raising the ZATP II’s profile and promote its work and goals to the stakeholders and key audiences;
ii) Provide strategic leadership and advice on all ZATP II’s communications and media activities through the development and implementation of both the external and internal communication strategies;
iii) Work closely with the Project’s Team members on both technical and communication matters;
iv) Develop a communication and media outreach strategy in support of ZATP II’s strategic objectives;
v) Coordinate, organize and ensure that all the information and communication activities are in line with Project’s Strategic priorities and annual work plans;
vi) Monitor and evaluate the activities of the communication program on a quarterly basis and as may otherwise be required;
vii) Create and manage the ZATP’s traditional media content (including pamphlets, brochures, and the like) website content, and ensure that the information is up-to- date;
viii) Facilitate the Project’s use of traditional and social media such as drama, X, Facebook, You-Tube etc. that are relevant to enhance the Project’s mandate;

ix) Work closely with the focal point person at the Ministry of Commerce, Trade and Commerce and assist in the mainstreaming of communication of activities related to diversification through agribusiness, trade and other related activities;
x) Represent the Project in relevant fora in order to facilitate the communications functions of the Project, as and when required;
xi) Coordinate relevant training for team membership in media management and risk management, through information and stakeholder engagement;
xii) Participating in project progress review meetings and Implementation Support Missions; and
xiii) Required to work in close collaboration with the Ministry of Commerce, Trade and Industry and the World Bank Task Team on the Zambia Agribusiness and Trade Project II.

Qualifications and Skills:

Education:

i) Grade 12 School Certificate with five O-Levels including English and Mathematics; ii) Bachelor’s Degree in Mass Communication; and
iii) Master’s Degree in Mass Communication, Communication for Development or any closely related discipline from a recognized university will be added advantage.

Experience:

i) A minimum of ten (10) years of experience in the media space with at least three (3) years at senior management level; and
ii) Experience working on donor funded projects and/or rural communities in agribusiness-related projects will be an added advantage.

Additional Requirements:

i) Member of relevant bodies such as Zambia Public Relations Association (ZAPRA); ii) Demonstrable knowledge of the international best practices and/or guidelines (including those endorsed by the World Bank) especially in publicity and repository of success stories;
iii) Excellent written and verbal English communication skills;
iv) Proficiency in Microsoft Office;
v) Proficiency in website management will be an added advantage; and vi) Must have a valid driver’s license.

Only suitable, experienced, skilled Candidates are encouraged to apply for these roles. Applications accompanied by a detailed Curriculum Vitae and copies of academic and professional certificates should be emailed to [email protected] and hard copies to the address below:

The Permanent Secretary, Investment and Industrialization Attention:

Director of Human Resource and Administration

Ministry of Commerce, Trade and Industry

New Government Complex

P.O. Box 31968

LUSAKA

The closing date for receiving applications is 25 July, 2024 at 17:00hrs.

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