Job Details

Job Description

Overview

We are Recruiting!

Our client, a leading digital client, is looking for a Content Strategist (B2B) to join their team in Lusaka, Zambia.

If you are interested or would like to know more, please click the link below.

Key Responsibilities:

• Strategy Development: Create and execute a comprehensive B2B content strategy aligned with business goals.
• Content Creation: Plan, write, and edit various content types, including blog posts, white papers, case studies, and social media posts.
• Audience Research: Conduct research to understand our B2B audience’s needs and pain points.
• SEO: Optimize content for search engines to increase organic traffic.
• Performance Analysis: Track and analyze content performance, using data to inform future strategies.
• Collaboration: Work with internal teams (marketing, sales, product) to ensure content is accurate and effective.

Qualifications:

• Proven experience as a Content Strategist or similar role, specifically in a B2B environment.
• Strong understanding of content marketing, SEO, and lead generation.
• Excellent writing, editing, and communication skills.
• Ability to work independently and manage multiple projects.
• Familiarity with content management systems (CMS) and analytics tools.