Job Details

Main Purpose:

• Responsible for defining and coordination of GTM Strategy to enable Customer Facing Squads to deliver tailored offerings to farmers in Southern Africa Countries
• Support and enable Customer Facing Squads to activate their go-to-market strategies and territory plans. Enable successful rollout of new portfolio and technologies
• Responsible for analyzing macro-trends, customer needs and market insights to identify and support roll out of  effective effective strategies while envisioning new business opportunities
• Responsible for portfolio /solutions management coordinated with and relevant unit support, technical and product teams

Key Tasks & Responsibilities:

• Coordinate and manage GtM outcomes and drive strategy integration in Southern Africa countries  in close collaboration with relevant Customer Facing Squads and Unit Support Squad teams and functions
• Drive cross functional collaboration and cocreation of value propositions, with clear outcomes to the Field Marketing and CFSs  teams
• Coordinate Portfolio review conjointly with relevant product and technical teams  .Ensure clear local portfolio analysis and management to support business growth in Southern Africa
• Design and follow-up with the various CFSs on actionable territory plans to enable consistent and effective execution across countries
• Analyze the sub-regional crop market, macro-trends and competitor strategies to identify new business opportunities based upon unmet needs of current and new customers, including partners within the crop systems
• Develop & implement short-, mid- and long-term integrated Go to Market (GtM) strategies for relevant crops, adapting GTM strategies to Southern Africa key customer segment needs.
• Collaborate  with business intelligence and customer insight teams to generate necessary customer insights and data that support customer centric GtM strategies
• Collaborate with other USS teams to Manage and co-ordinate pricing and market funding initiatives
• Ensure dedicated involvement of interfaces in developing tailored solutions on a need basis

Key Working Relations:

• Customer Facing Squads
• Unit Support Squads
• New Business Model Teams
• Product teams
• Customer Experience
• Agronomy Excellence
• Pricing Liaison
• Asset  managers
• Data Analytics and Business insights Teams
• Finance Business Partners

Qualifications & Competencies:

• Degree in Agronomy, Agriculture or Business Administration.
• Minimum 5 to10 year’ experience in marketing and/ or sales.
• Solid knowledge of agricultural systems and farm agronomy with relevance for the region.
• Ability to develop and apply meaningful customer segments based on deep understanding of customers insights.
• Ability to utilize complex data points in order o understand market trends and anticipate future requirements.
• Ability to develop, differentiating strategies based on compelling and novel solutions for customer needs
• Ability to develop, foster and utilize a broad base of networks at all levels of the organization and across geographies
• Ability to drive change in complex organization
• Ability to collaborate/communicate with and develop internal and external partnerships

Application Period:	15 September 2025 – 29 September 2025	Reference Code:	853170
Division:	Crop Science	Location:	Zambia : Zambia : Lusaka
Functional Area:	Market Access	Position Grade:	VS 1.3
Employment Type:	Regular	Work Time:	Standard

Contact Us
Address	Telephone	E-Mail
Bayer Zambia Ltd Reg. No. 80055 Plot 10103, Mumbwa road P.O  BOX 37131 Lusaka		[email protected]

Bayer welcomes applications from all individuals, regardless of race, national origin, gender, age, physical characteristics, social origin, disability, union membership, religion, family status and pregnancy. We are committed to treating all applicants fairly and avoiding discrimination.