Job Details

Job Description

Junior B2B Sales Executive

Contract Period: 3 months (possibility of extension based on performance)
Location: Lusaka, Zambia (with travel to client sites)
Industry: Electronic Tolling (B2B Sales)

About the Role

Book Now Zambia is the market leader in electronic tolling solutions, giving businesses universal access to all toll stations in Zambia, including both government-operated and privately managed plazas. Our network, reputation, and technology remain unmatched in the market.

We are launching an intensive three-month sales drive to re-engage prospects, revive dormant accounts, and close new business. We are seeking a driven Junior B2B Sales Executive to play a hands-on role in building our client base.

You will work from high-priority lead lists, actively prospect for new opportunities, and re-establish relationships with companies that have shown interest before. You will receive structured coaching in consultative selling, objection handling, and market engagement, enabling you to build your skills while delivering tangible results.

Exceptional performers will be considered for permanent long-term roles within the company. From there, strong growth potential exists, including the possibility of fast-tracking into higher-value account management or taking on commercial responsibility for specific product lines, particularly as we expand into new offerings in 2026. We believe career growth starts with mastering the fundamentals and proving you can deliver consistent results in the field.

Why Join Us?

This is not a “sit back and wait” sales role. This is a high-activity, results-driven position with exceptional earning potential and career growth for the right performer. If you are competitive, thrive on hitting targets, and want to prove yourself in a short timeframe, this is your opportunity.

You will receive:

• Competitive Base Salary: K7,000 to K10,000 per month, depending on experience and proven ability to contribute quickly.
• Performance Bonus: Minimum K30,000 bonus at the end of the contract for achieving agreed new account targets.
• High Performer Bonus: Additional earnings for delivering results beyond set goals.
• Activity-Based Incentives: Rewards for achieving agreed targets in core sales activities such as in-person meetings, proposal submissions, phone calls, company visits, and follow-up emails. We operate on the principle that activity × frequency × quality = results. Consistently reaching or exceeding these agreed activity levels, with particular emphasis on face-to-face meetings and proposal delivery, will earn you additional incentives on top of your base compensation.
• Skill Development: Weekly coaching and pitching sessions to sharpen your sales techniques and improve your close rate.
• Career Progression: Exceptional results in this role can lead to permanent positions, advancement to larger and more strategic accounts, and the opportunity to take commercial ownership of specific product lines as the company expands.

Key Responsibilities

• Take ownership of high-priority lead lists and re-engage companies that have shown prior interest but not yet converted.
• Win back former clients by identifying their pain points and presenting tailored solutions.
• Proactively pursue new companies, including building and vetting your own prospect lists.
• Drive competitive conversion efforts, winning business from competitors through strong value-based selling.
• Deliver aggressive outbound activity — calls, meetings, proposals, and follow-ups — with a focus on frequency, quality, and results.
• Prepare and deliver persuasive sales pitches and proposals, using existing materials and creating new content as needed.
• Participate in weekly coaching and pitching sessions, including: Consultative sales process training (elevator pitches, objection handling, 30-second calls). Market feedback and strategy refinement sessions.
• Demonstrate flexibility by taking on stretch assignments, including selling additional product lines or future offerings.
• Contribute to marketing efforts by assisting with the creation of sales and promotional content for company channels.
• If required, represent the company in media appearances such as radio, television, podcasts, or online interviews.
• Consistently track and report your activity, pipeline, and results.

Qualifications & Skills

• 1 to 2 years of sales experience, ideally in B2B environments, OR strong evidence of transferable skills and a high aptitude for sales.
• Valid driver’s licence (mandatory).
• Goal-oriented, competitive, and adaptable.
• Excellent communication, persuasion, and negotiation skills.
• Willingness to learn, take feedback, and apply new strategies quickly.

Application Process

To apply, email [email protected] with the subject line “Junior B2B Sales Executive Application” by 31 August 2025.

Your application must include:

• CV highlighting relevant sales experience.

Cover letter answering all three questions:

1. Describe your most successful B2B sale and what made it successful.
2. Give an example of when a client stopped using a service you sold them, and explain what you did to win them back — or what your strategy would be if this has not happened to you.
3. Assume you must close 20 accounts in three months. How many calls, meetings, and follow-ups would you plan for, and why?

Optional but Highly Recommended:

A two-minute sales pitch video using this scenario:

• You are selling electronic toll accounts to a logistics company operating 50 trucks. Convince the CEO to sign up the entire fleet within two minutes.
• Upload the video privately (YouTube unlisted or Google Drive) and include the link in your application.

Important:

• Applications missing the required CV and complete cover letter will not be considered.
• Candidates applying for both the Junior and Senior roles will be automatically disqualified.
• Only shortlisted candidates will be contacted.