Marketing Manager

Job Description

Job Description: Zambia Jobs is seeking a strategic and results-oriented Marketing Manager to oversee the planning, execution, and optimization of our marketing campaigns. The ideal candidate will lead a team of marketing professionals to drive growth and brand awareness for the company.

Key Responsibilities:

Develop and execute comprehensive marketing strategies to drive brand awareness and business growth.
Manage and lead the marketing team, providing direction and guidance.
Oversee digital and traditional marketing campaigns across various platforms.
Monitor and analyze the effectiveness of marketing initiatives and make data-driven decisions.
Collaborate with sales and product teams to ensure marketing efforts align with business goals.

Requirements:

Strong leadership and team management skills.
Proven track record of developing successful marketing campaigns.
Experience with digital marketing, branding, and market research.

Education:

Bachelor’s degree in Marketing, Business Administration, or related field.
MBA or advanced marketing certification is a plus.

Skills:

Strong strategic thinking and project management skills.
Proficiency in marketing tools (Google Analytics, email marketing platforms, social media ads).
Excellent communication and organizational skills.

Experience:

At least 5 years of experience in marketing, with at least 2 years in a managerial role.