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B&S Bakery Limited | Lusaka
Innovating the future of tech solutions in Zambia.
B&S Bakery Ltd
Marketing Operations Officer
Job Summary:
The Marketing and Operations Officer is responsible for implementing and overseeing marketing strategies to promote products and services. This role involves a combination of creative, analytical, and strategic skills to enhance brand awareness, attract customers, and drive sales.
Responsibilities:
-To meet the objectives set for the year for the organisation.
-Develop and execute comprehensive marketing plans aligned with overall business objectives.
-Plan, coordinate, and monitor marketing campaigns across various channels, ensuring timely and effective delivery.
-Create engaging and persuasive content for various marketing materials, including social media, websites, and promotional materials.
-Manage and grow the organization’s presence on social media platforms, creating and scheduling posts, and engaging with the audience.
-Conduct market research to identify trends, competitor activities, and customer preferences, providing insights for informed decision-making.
-Ensure consistent branding across all marketing materials and channels, maintaining a strong and cohesive brand identity.
-Plan and execute promotional events, trade shows, and product launches to enhance brand visibility.
-Work closely with cross-functional teams, including sales, design, and product development, to align marketing efforts with overall business goals.
-Monitor and analyze the performance of marketing campaigns, providing regular reports and recommendations for improvement.
-Implement strategies to engage and retain customers, fostering a positive brand image and customer loyalty.
Requirements:
– 2 years Proven experience in marketing, preferably in a similar industry.
– Strong understanding of marketing principles, tools, and techniques.
– Written and verbal communication skills.
– Creative mindset with the ability to think outside the box. Interested candidates should email their cover letter and CV to [email protected]
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