Job Description
Job Description:
Zambia Jobs is seeking a detail-oriented and analytical Media Planner to develop media strategies that maximize our brand’s visibility and impact. The successful candidate will work closely with the marketing team to plan and execute media campaigns across multiple platforms.
Key Responsibilities:
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Develop and implement media strategies for advertising campaigns.
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Select appropriate media channels based on target audience and budget.
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Negotiate media buys with vendors and monitor campaign performance.
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Analyze media trends and campaign performance to optimize future strategies.
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Ensure media campaigns align with company objectives.
Requirements:
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Strong understanding of media buying and planning.
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Excellent negotiation and communication skills.
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Analytical skills to assess and optimize media campaigns.
Education:
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Bachelor’s degree in Marketing, Advertising, or related field.
Skills:
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Proficiency in media planning and buying tools.
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Strong analytical and data interpretation skills.
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Ability to work collaboratively in a fast-paced environment.
Experience:
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At least 2 years of experience in media planning or media buying.