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Sales Executive Advertising

Billboard Advertising Company | Lusaka

Billboard Advertising Company

Innovating the future of tech solutions in Zambia.

Job Description

We are looking for a Billboard Advertising Sales Executive whoses main responsibilities include prospecting for new clients, managing existing client relationships, developing and pitching advertising campaigns, negotiating contracts, and ensuring the successful delivery of advertising campaigns. Drivers license an added advantage.

You will act as a liaison between clients and the advertising company, offering expert advice on billboard locations and formats to meet client goals and drive revenue.

Key Responsibilities

Prospecting and New Business:
Actively find and contact potential clients through cold calls and visits to introduce billboard advertising services.
Understand clients’ needs, goals, and budgets to tailor billboard solutions.
Client Relationship Management:
Build and maintain strong relationships with existing clients to ensure renewals and generate additional revenue.
Address client concerns and troubleshoot issues related to media or delivery.
Campaign Development and Sales:
Create and deliver compelling presentations and proposals for billboard campaigns.
Advise clients on the best billboard locations, formats, and sizes to meet their advertising objectives.
Negotiation and Closing:
Negotiate contract terms, including pricing, to secure deals.
Effectively close deals by persuading clients of the value of the advertising solutions offered.
Campaign Delivery and Oversight:
Ensure that billboard advertising campaigns are planned and executed on schedule and to company standards.
Collaborate with internal departments to ensure client satisfaction and effective campaign delivery.
Reporting and Administration:
Track and report on individual sales targets, new sales, and client accounts.
Collect outstanding payments from clients.

Key Skills & Qualities

Sales Acumen:
Proven sales experience, a go-getter mentality, and a results-oriented approach are essential for success.

Communication:
Strong verbal and written communication skills are needed for presentations, negotiations, and client interaction.

Client-Focused:
A customer-first attitude and exceptional client service skills are crucial for building long-term relationships.

Analytical Skills:
Ability to evaluate industry trends and client needs to develop effective advertising strategies.

Creativity:
A creative mindset is valuable for developing innovative solutions and closing deals.

Self-Motivation:
The ability to manage time and goals independently in a dynamic environment is a key attribute.

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